- Digital marketing planning
- Social Media
With well-planned marketing, you achieve your goals
With well-planned marketing, you will achieve your goals. When you want to get the most out of digital marketing, you have to do it in a planned and long-term way in all the channels you choose. That's why we offer digital marketing strategy planning, which creates instructions for the use of all the most important digital marketing tools in accordance with the client company's own annual goal. In addition to the digital marketing plan, we also make narrower marketing plans that focus on social media channels.
At E-nitiate, we base our design work on the idea that good marketing must be service-oriented and productive, and clear goals must be set for it.
Good marketing is about creating a desire for the customer and fulfilling their needs. Each of us knows how frustrating a bad marketing strategy can be. When a marketing message is aimed at everyone, it really speaks to no one. This is often the case when marketing planning forgets the customer and starts instead with the question: What should be sold?
At E-nitiate, we think that good marketing always starts with the customer's needs, goals and interests. That's why we position the question in a different way: What do customers want? Why do customers need help? The difference may seem small, but in reality it is revolutionary.
Digital marketing's biggest strength compared to traditional marketing methods is its measurability. Unlike, for example, radio and paper advertising, the effectiveness of almost all digital marketing can be measured with the help of analytics. Analytics provides the keys to marketing development: it helps us find out what works and what doesn't. With the help of the information we collect, we continue to develop marketing - and you can expect even better results in the future.
When the customer's situation and needs are taken as the starting point of marketing, high-quality, well-planned and effective marketing is created. This kind of marketing is not annoying tapping, but helps the customer make the right purchase for him. All marketing should pay.
Marketing starts with goals
Digital marketing is not an expense, but an investment that leads to sales and growth. To ensure efficient use of the euros invested in marketing, the goals must be divided into smaller subunits. Do you want to achieve direct sales, deepen your customer's knowledge of your products, services or increase your brand awareness? Maybe you want to attract new employees or strengthen your position as a leading expert in the field? If the goal is unclear, marketing becomes just a shooting search. Measuring marketing is also impossible if goals are not taken into account. Results can only be achieved if they are defined precisely enough. E-nitiate helps you set goals and achieve them!